PEUGEOT AVENUE SEASON 9

PEUGEOT AVENUE SEASON 9 - CHAMPS ELYSÉES PARIS

The PEUGEOT Avenue showcases tennis and the brand's international ambassadors, including the world No. 1: Novak Djokovic. For the occasion, AUDITOIRE has designed the "Drive To Tennis" animation featuring a sculptural installation made up of 2,200 tennis balls and a playground with broadcast of matches and access, via tablets, to the "Tennis By PEUGEOT app. "

In addition, the “Instant Winner of Roland Garros” system allows visitors to try to win a ball signed by one of the PEUGEOT ambassadors as well as a VIP day at Roland Garros.

SCOPE: Concept development, Space planning, 2D architectural plan, 3D Renders, Interior design, Bespoke furniture design

CLIENT: PEUGEOT

DESIGNED WITH: TBWA/Auditoire

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