NOZ- BRIGADEIRIA

NOZ BRIGADEIRIA DO BRASIL

Truffles? Cupcakes? No, Brigadeiro! What is Brigadeiro?
BRIGADEIRO is a very traditional sweet from Brazil, made of condensed milk and powdered chocolate, but for Brazilians, "brigadeiro" is much more than a simple sweet, each bite reminds them of their childhood. Of Brazilian grandmothers and mothers spending hours in the kitchen preparing small sweets for kid's birthdays, and the delicious smell that quickly permeates the whole house and the joy everyone experiences while eating them! Brigadeiro tastes like love, affection, and happy memories! That's what you find at NOZ. The joy of the Brazilians, a sweet that will fill you with happiness! It is a place you were looking for to enjoy a hot terracotta cup of tea while delighting your palate with the softness of Brazilian chocolate. Welcome to NOZ, Brigadeiria do Brasil!

Flocdesign curated the entire project – from concept and branding (visuals, signage, naming, packaging) to the design of interior furniture and fixtures.
An eclectic mix of materials and textures reminds you of the infinite variety of Brigadeiro flavors. The interior color palette is a savvy mix of warm colors that wrap you in a cocooning taste experience.

SCOPE: Brand Strategy, Brand Identity and packaging