The temporary Café Magnum opened in the Marais neighborhoods in Paris (4th arrondissement) from May 30 to June 24/2012. Here, the public can create their own recipes, name them and share them on Facebook.
The surface area is over 150 m2 and will surround a central bar.
A lounge space offers armchairs and lounge chairs, allowing the less hurried to sample their creations, but also to discover the exclusive menu, created for the occasion around products by the brand.
The basement will offer a “sensory experience,” still kept secret.
Following our design, Magnum develops numerous shops allover the world.
DESIGNED WITH: TBWA/Auditoire
CLIENT: MAGNUM, UNILEVEL