Design of the MAGNUM lounge at the Cannes International Film Festival and its “Make Your Own Magnum Bar” setup, where customers chose their ice cream, toppings, and chocolate for a customized summer treat. As Cannes is all about indulgence, what a perfect opportunity for Magnum to promote it’s new Magnum Pink & Black ice cream.
MAGNUM private beach is a place where you can find Miranda Kerr, Colin Farrell, drinking champagne while standing in the water.
LOCATION: 64 Boulevard de la Croisette, Cannes, France
DESIGNED WITH: TBWA/Auditoire
CLIENT: MAGNUM, UNILEVEL